Mindy Totten

View Original

EP 54: Marketing Your Bodywork Business without Social Media with Alex Franzen

Mindy Totten
See this content in the original post

I bet at some time in your career you’ve been told that you MUST use social media to get new clients and fill your practice. I was certainly told that when I was starting out…

But is that true?

In the past few months, I’ve decided for many reasons (time, focus, a need to have integrity and make my actions reflect my beliefs) to close almost all my social media accounts. I wanted to gain some insight from someone who has walked that path before me to find out what effect being off of social media might have on my business.

In today’s episode I chat with Alexandra Franzen about how she decided that social media was no longer for her, and what she did instead to market and grow her business.

Listen in as we talk about her personal boundaries set around social media that have allowed more focused space in her life for creativity, productivity, and business growth.

“It is possible to sell products and services and programs without social media. There are other ways to connect with customers.”

-- Alexandra Franzen

This week on the Do It With Intention Podcast:

  • The question Alex always asks business owners skeptical of dropping social media.

  • 4 social media alternatives to market your business so that your clients will feel more connected to you and the services you have to offer.

  • The single post card that generated $20,000 worth of business referrals.

Resources from this episode:

Alexandra Franzen is a writer, consultant, and entrepreneur based in Hawaii. Her sixth book is The Checklist Book: Set Realistic Goals, Celebrate Tiny Wins, Reduce Stress and Overwhelm, and Feel Calmer Every Day. She has written articles for Time, Forbes, Newsweek, The Huffington Post, and Lifehacker. Her work has been mentioned in The New York Times Small Business Blog, The Atlantic, The Los Angeles Times, and Inc.

FREE TRAINING!

Ready to go from surviving to thriving in your bodywork business?

I know you may feel exhausted right now, trying to do All. The. Things. to get new clients.

But what if you didn’t have to spend all your time trying to bring new clients in the door? What if there was a better way to fill your massage or bodywork practice?

I invite you to join me for a FREE masterclass: How to Grow Your Bodywork Business Without Constantly Hustling for New Clients!

Grow Your Business is an on-demand training where you’ll learn 3 key strategies you need to grow your massage or bodywork business with integrity and intention. (no sleazy pushy sales tactics!)

You’ll learn a better way to fill your practice so you can do the work you love and make a great living doing it. Join me today!

Subscribe & Review in Apple Podcasts.

Are you subscribed to the podcast? If not, I’d love for you to do that today so you don’t miss ANY episodes. Click here to subscribe in Apple Podcasts!

And, if you’re enjoying these conversations, it would mean so much to me if you would pop over to Apple Podcasts and leave a review. Reviews help other bodyworkers find the podcast so they too can build the practice of their dreams. Just click here to review, select “Ratings and Reviews” and “Write a Review” and let me know what you love about the podcast. (Can’t quite figure the techie stuff out? Here’s a guide to help.) Let’s spread the love — it’s good karma!

Thanks for tuning into the Do It With Intention podcast! Get more inside scoop on creating a profitable and sustainable massage or bodywork business by connecting with me on my website for even more resources you can use, and be sure to share your favorite episodes on social media.

Now it’s time to get out there, build your business, and DO IT WITH INTENTION.

Other ways to enjoy this episode: